April 8, 2019 – Munich, Germany – Guangxi LiuGong Machinery announced that it had signed a share purchase agreement to acquire the business operations of Construction Plant & Machinery Sales (southeast) Limited (CPMS), who serve as LiuGong’s exclusive dealership for England, Wales and Scotland. In doing so, it establishes LiuGong’s first international retail operation.
LiuGong’s European headquarters in Warsaw, Poland, will assume responsibility for the UK based direct sales operation.
The former shareholders of CPMS will remain as directors of the business, ensuring customers a seamless business transition.
LiuGong plans to continue its investment to not only broaden the national coverage but to invest in people and processes to support the growth objectives in Europe’s largest construction equipment market.
“The UK is an important market for us. CPMS has laid a strong foundation for LiuGong to make an impact not only in the traditional earthmoving market but also in demolition, recycling and plant rental sectors. We have an outstanding management team in place at CPMS who are true retail professionals and highly experienced in the UK construction equipment market.” Howard Dale, Chairman of LiuGong Dressta stated.
Brain Prescott, CPMS managing director, commented: “We are really pleased to have LiuGong onboard. The new entity will be part of a much larger group & for our customers, this means greater financial stability, direct support from the manufacturer, a larger range of machines to fulfill our customers’ needs, as well as greater national coverage and support resources. In addition, this move will enhance resale values as the population of LiuGong machines grow.”
The move is a clear indication that LiuGong is intent on continuing its long-term strategic plans to grow and strengthen its distribution channel in the UK & Europe.
For further information on LiuGong, please visit: www.liugong.com
For further information on DRESSTA, please visit: www.dressta.com
Michelle Guan Anil Tanca
Public Relations Specialist Marketing Manager
LiuGong Global Brand & Communications Dressta Global & LiuGong Europe
Tel: +86 772 3888388 Tel: + 48 (0) 697 661 337
For 60 years, LiuGong Machinery Corporation has been a leader in China’s construction equipment manufacturing industry. From building its first modern wheel loader, LiuGong has evolved to become one of the fastest growing, global, CE companies in the world offering a full line of extreme duty, intuitive machines for construction equipment owners constantly challenged to do more with less. LiuGong delivers opportunity to its employees, quality products and services to its customers, financial success to its investors, and community support in the regions it serves.
LiuGong was proud to celebrate its 60th anniversary in 2018. The company started with the arrival of 500 workers in the provincial city of Liuzhou in 1958. Today, LiuGong is a global success story with 19 product lines, 20 manufacturing facilities, over 9,500 employees, and 300+ dealers in more than 100 countries, offering customers the tough equipment they need to get any job done, anywhere. All with local support.
DRESSTA is redefining crawler dozer productivity and durability with its customer focused approach to design and manufacturing. Customer satisfaction has always been a top priority.
Through a well-established worldwide distribution network, DRESSTA is providing its customers with not only world-class customer care but also with machines that they need to get any job done. DRESSTA’s adaptable product configurations allow them to focus on Customer Special Feature Requests (SFRs) so that customers can achieve more in the field.
DRESSTA has a streamlined, efficient and responsive technical service organization with seven parts and service hubs around the globe that react expediently and professionally to technical and product support issues from our customers and distributors.